Important Pricing Updates for Hunter Douglas & Alta

We value your ongoing partnership and would like to inform you about upcoming pricing updates for Hunter Douglas and Alta. As part of our annual cost review and in line with new product launches under the Hunter Douglas brand, we are implementing changes to our pricing structure, effective May 13. This pricing adjustment is separate from the temporary surcharge, which will continue until the commodities markets stabilize. 

Hunter Douglas Pricing Updates

Blinds & Shades: 

• Price grid adjustments will reflect an average increase of 3% across all products.

Shutters: 

• Shutter price grids and product options will reflect an average increase of 3% across the following products: NewStyle®, Heritance®, and Palm Beach® Shutters

To streamline your pricing experience, we encourage you to use our digital tools: 

• DirectConnect® (DC) and the Mobile Selling App (MSA) will always have the latest pricing updates. 

• The Price and Reference Guide provides pricing in 12" increments. 

• Utilize the Price Comparison Tool in DC and Price Explorer in MSA to generate quick and accurate pricing without entering every product option. 

Alta Pricing Updates

Blinds & Shades: 

• Price grids and product options will reflect an average increase of 3% across the following products: Aluminum, Faux Wood and Wood Blinds; Honeycomb Shades, SoftStyle Cellular Shades, Roller Shades and Sheer Shadings. 

Shutters: 

• Shutter square foot pricing and product options will reflect an average increase of 3%. 

• All motorized operating system surcharges (excluding PowerWand™) will have updated price grids. 
• To make motorization more accessible for smaller windows, we’re adjusting our surcharge structure: windows smaller than 30”x60” will see a (-10%) decrease, windows larger than 60”x72” will see a (+20%) increase, and windows between 30”x60” and 60”x72” will remain the same, meaning the majority of the windows you sell will have the same or a (-10%) lower surcharge on Motor Options. 
• Motorization Accessories will not incur an increase.

We remain committed to enhancing efficiency and finding cost-saving opportunities to support your business. Thank you for your continued trust and support. If you have any questions, please don’t hesitate to reach out.

Best regards,